Job Marketing manager (biological products, retail and state channels)City Moscow
Job reference number: 609110eab97cb40011d0306b

Marketing manager (biological products, retail and state channels)

Job Duties

The position of Marketing Manager has been created with the following objectives: 

  • to manage all marketing activities of assigned product to support company objectives
  • to conduct analyses of the market segment, including identification of key growth drivers, opportunities and risks
  • to incorporate results of analysis into product strategy


According to the given tasks performs the following duties:   

  • Leads development of brand strategy and marketing plans for assigned brands
  • Participates in and evaluates market research and analyzes promotions, public relations, and advertising associated with assigned brands/products   
  • Works closely with direct-to-consumer and managed markets teams to ensure successful positioning   
  • Works closely with sales leaders to identify opportunities/issues
  • Participates in development of training for field/customer service personnel on brand information  
  • Designs, implements and evaluates marketing activities of brands  
  • Reviews marketing programs and implements program changes  
  • Works with analysts to analyze market data and identify key segment drivers, growth opportunities and business threats  
  • Liaises with internal departments and external agencies to ensure full communication and success of marketing plans
  • Contributes to creativity of product packaging, presentation and promotional activities
  • Manages the team of product managers     


Qualifications    

  • Bachelor’s Degree 
  • 4-6 years of pharmaceutical experience (biological products, retail and state channels)  
  • Strong marketing and/or promotions experience 
  • Launch experience
  • Experience developing a strategy and executing on that strategy  
  • Experience of managing complex projects
  • Fluent English
  • Leadership skills
  • Computer skills (Word, Excel, Power Point, electronic databases) 
  • Teamwork and cross-functional interaction skills, presentation skills
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